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Hero — three athletes standing, studio green backdrop

About Franklyn Elite Sports

Built on athletes.
Backed by experience.

As part of Franklyn Financial Management, our focus is on providing considered financial planning and wealth management, built around the realities of life in professional sport.

Our story

We understand life in professional sport.

I’ve been fortunate enough to spend 16 years in professional rugby. During that time, I saw how different every athlete’s journey can be, both on and off the field. Franklyn Elite Sports was created to offer advice that reflects those realities and supports athletes through the decisions that shape their future.

It’s an approach shaped by my own experience and one that continues to guide what we do today.

Will Cliff

Head of Franklyn Elite Sports

Will Cliff portrait, arms folded, pitchside

Our team

The people you’ll work with

We have a team of experienced advisers that will flexibly support you around your sporting commitments, ensuring your finances are regularly reviewed to meet your ever changing financial needs and goals.

Portrait — Gail Emms MBE

Gail Emms MBE

Business Development

Olympic silver medallist and former world badminton champion. Gail knows first-hand what a sporting career does to your finances, and what the end of one feels like — which is where most of her conversations with clients begin.

Advisers

Portrait — Andy Chatterton

Andy

Financial Adviser

Portrait — Jock Elliot

Jock

Financial Adviser

Portrait — Liam Danaher

Liam

Financial Adviser

Portrait — Lis Alexander

Lis

Financial Adviser

Portrait — Dale Longshaw

Dale

Financial Adviser

Portrait — Shane Power

Shane

Financial Adviser

Portrait — Anthony Ashworth

Anthony

Financial Adviser

Mortgage Advisers

Portrait — Richard Green

Richard

Mortgage Adviser

Portrait — Allanya Booth

Allanya

Mortgage Adviser

Why athletes work with us

We speak your language

We’ve worked alongside athletes for years.

We understand careers

Not just financial plans, but life in sport.

We focus on the future

Helping you prepare for whatever comes next.

Backed by Franklyn

Looking after the bigger picture.

About Franklyn

Franklyn Elite Sports is part of Franklyn Financial Management Ltd, an established financial planning and wealth management firm based in Cheshire, supporting clients across the UK.

Founded by Andrew Chatterton, Franklyn has helped thousands of clients since 1999. In 2024, Andrew was recognised by the Spears Index as a Top Recommended High Net Worth Adviser.

Alongside delivering trusted financial advice, Franklyn is known for its strong ethical values and commitment to giving back, having raised more than £1.5 million for local charities and community causes.

Let’s make sure you’re ready for what comes next.

Whatever stage you’re at, it starts with a conversation.